Wednesday, November 6, 2013

Shock Values: Jennifer Lawrence's Pixie Cut Takes Facebook

What is surprising about an image of Jennifer Lawrence—ensconced in the fuselage of a private jet, wearing a simple white tank, gold chain, and blazer—like the one the Oscar-winner posted to her Facebook today? Nothing, really, if it weren’t for the noticeable absence of her celebrated blonde waves.

Surprise! I have a pixie cut!

It’s a declaration that celebrities and stylish civilians alike have been announcing on social media with increasing frequency lately. Fourteen months ago, for instance, Lena Dunham presented her freshly shorn hair to the world with an image captioned: “I Miley’d the shit out of this Saturday.”

Ms. Cyrus herself chose Twitter to famously reveal her cropped and bleached locks back in August 2012. When Rihanna adopted a halo of ’80s-esque curls this past August, there was no need for a press release: @badgalriri broke the news on Instagram. Perhaps the most buzzed about haircut of the millennium so far—Beyoncé’s short-lived bleached-blonde pixie—has garnered nearly 357,000 Insta-likes to date (more than 797,000 if you count both pictures she posted).

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From a look at the tongue-in-cheek expression on Jennifer Lawrence’s face in her selfie, the actor seemed to understand the impact she was about to have on her dauntless fan base. It’s not the pixie itself that’s shocking—the style has been popular since Audrey Hepburn first catapulted it to fame in 1953’s Roman Holiday—but the dramatic departure from her familiar tangle of curls (most recently styled by Oribe in our September issue cover story) that proves so fascinating. If anything, her cut—rumored to have taken place on the set of an upcoming Dior campaign—seems fitting if you take designer Raf Simons’s preference for short, fifties-inspired hair on his recent runways into consideration.

The takeaway? The pixie is a persistent trend—but so, too, is the impulse to reveal one’s most provocative new look online.

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