Thursday, July 18, 2013

What Price Glory? Markdown Madness

There is, at this very moment, a certain salmon-colored Marc Jacobs cardigan, lavished with strips of blinding turquoise sequins, languishing on a rack on the ninth floor of Saks Fifth Avenue, where refugees from all over the store have been alerted to their last chance to buy it. This item, to which I am oddly attracted, is either atrocious or adorable (and isn’t part of the joy of fashion traversing that thin line?), and it is also now $330, down from $1,100—or it will be on Friday. On that glorious day, everything here will achieve its full markdown potential—a rousing 70 percent off. But on Wednesday afternoon, though it certainly looks like sale time—crammed racks and avid shoppers—the prices are still at 60 percent off. The idea is that Saks will pre-sell it to you immediately (remember when that wasn’t even a word?), and back you will bustle on Friday to pick it up.

This whole process is very strange, and seems intended only to torture tourists who’ve flown here. Still, if you are willing to play this pre-sale game, there are plenty of impressive labels waiting to be snapped up: An eyelet Sacai shift composed of exquisite openwork flowers, which works as either a very short dress or a longish shirt, will, come Friday, cost around $284. A sheer Erdem blouse in a toile de jouy print will be about $345; that same amount will get you a deep-red Nina Ricci jersey dress enhanced with grosgrain ribbon (both these items started life at $1,150). If you want to spend far less—and who does not?—you can pick up a raspberry dress of that beachy, stretchy nylon stuff Jean Paul Gaultier often employs for a delightful $149.

On the other hand, if you don’t relish going back to the stores in the sweltering heat, Bergdorf Goodman, calling its event the Grand Finale, has slashed everything by up to 75 percent, and you can take it home immediately, no questions asked. That said, a pair of decorated white leather Isabel Marant trousers is $639, down from a whopping $2,550—they could be a staple of a fall wardrobe, assuming you are that kind of girl. Equally frisky in its own way is a navy Stella McCartney tank emblazoned with dark jewels (well, ok, rhinestones) for $169. The vast selection of extant Dries Van Notens includes a sleeveless shift that is plaid in front, pale faded floral in back—an extremely refined notion of grunge for a lovely $219.

Over at Barneys, everything is likewise ready to waltz out of the door, even if the constant renovation makes it hard to locate some of the sales items. A helpful salesperson points me in the direction of the truncated sixth floor (you have to take the elevator), where a sleek Junya Watanabe dress in sporty nylon, part of the designer’s collaboration with Puma, is now $239. A pair of Comme des Garçons Bermudas—so wide they could pass for a skirt and, although lime-green with polka dots, are actually office-friendly—are $279. If it ever cools off (which seems doubtful), Maiyet, a label that prides itself on being socially conscious and ecologically responsible, has a white cotton coat with lace sleeves for $319. But maybe your summer consists of endless pool parties where you are playing out your Valley of the Dolls fantasies, in which case why not throw good sense to the wind and snap up the commodious 3.1 Phillip Lim trousers, laden with panels of sequins, some golden, some—wait for it—dusty mother-of-pearl. Even on final markdown, they will set you back $449, but is that too high a price to pay to look like Jennifer North?

http://www.kissyprom.co.uk/pink-prom-dresses

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